If you're a Smartphone user, you probably have been visiting Google Play to download Apps for your mobile device. Google Play is a digital distribution service operated and developed by Google. It serves as the official App store for the Android operating system, allowing users to browse and download applications developed with the Android software development kit (SDK) and published through Google. Google Play also serves as a digi tal media store, offering music, magazines, books, movies, and television programs. My observation over the years is that mobile Apps with high ratings and positive reviews have higher downloads than Apps with negative reviews. While this is just a common sense observation, few business lessons can be drawn from this: #1: Positive reviews make businesses strive. How do you get positive reviews? It come from customer satisfaction and exceeding expectations. #2: Always push for the top spot. Strive to be among the top
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